Senior Marketing/Business Development Executive, 15 years of international experience. Developed and executed marketing programs for global and local brands. Structured and led complex growth initiatives for multiple markets and industries.
Branchen:
Packaged Food, Alcoholic and non-Alcoholic Drinks, Home Care, Personal Care, Tissue & Hygiene; Airlines, Automotive, Cruise Lines; Hotel, Restaurant and Coffee Shop Chains; Clothing & Footwear; Sports Industry
Klienten ID:
356-XAF41
Werdegang Kompetenzen:
MBA graduated with a concentration in Marketing and Specialization in Food and Agribusiness
Experience working in different types of companies, business structures and cultural settings
Developed brand platforms and structured new businesses in different industries like confectionery, dairy products, spirits and sweeteners
Built brands from small player to market leader positions
Grown leading brands and launched multiple innovations with executional excellence
Aligned local brands to global brand platforms enabling growth and strengthening brand equity
Successfully structured defense plans to protect volume, market share and brand equity in several markets
Ample experience assessing growth opportunities and developing strategic partnerships
Funktion:
General Management, Chief Marketing Officer, Marketing Director, VP Strategic Planning, Strategic Planning Director, VP Business Development